The China Cross-border E-commerce Trade Fair and the 2025 China Cross-border E-commerce Conference will be launched in Fuzhou on March 18

The 5th China Cross-border E-commerce Trade Fair, the “First Exhibition of Cross-border E-commerce in China” named by the Ministry of Commerce and written into the work report of Fuzhou Municipal People’s Government for four consecutive years, will be held at Fuzhou Strait International Convention and Exhibition Center from March 18 to 20.

The reporter learned from the news briefing of the Fair held on February 18 that the theme of this year’s Cross-Trade Fair is “Digital New Silk Road to New World”, and its scale will continue to expand, which will attract high-quality enterprises from more than 80 characteristic foreign trade industrial belts in China and more than 110 cities to participate in the exhibition, providing a platform for traditional trade and cross-border e-commerce practitioners to exchange and cooperate efficiently.

The scale of the exhibition is expanded by 20%

Global cross-border e-commerce gathers

Link cross-border river basins and build a new e-commerce ecosystem. As a national international professional exhibition, the Fair has high exhibition level, large exhibition scale, all kinds of exhibitors, wide procurement invitation and complete industrial elements.

In terms of exhibition scale, the exhibition expanded by 20% year-on-year, with an area of 60,000 square meters. Popular global cross-border e-commerce platforms gathered, including Amazon, Walmart, eBay, Alibaba International Station, SHEIN, TikTok Shop, TEMU, Xiaohongshu, 1688, Shopee, Lazada and Meikeduo. In addition, many logistics companies, payment companies and cross-border e-commerce training information service providers will also attend.

The Fair will continue to adhere to the initial intention of “establishing a cross-border e-commerce eco-chain exhibition with suppliers as the main participants”, adhere to the red line of 80% of suppliers and enterprises, and adhere to the strategy of “taking market development as the guide and focusing on transactions. Up to now, more than 1,800 supply chain and service enterprises from 28 provinces, autonomous regions and special administrative regions, as well as overseas enterprises from the United States, France, Poland and other countries have participated in the exhibition, further highlighting the national and even international influence of the exhibition and its position as an important platform for domestic products to go to sea.

The theme of this exhibition is “Digital New Silk Road to New World”, and the specifications are quite high. It is reported that with the support of the United Nations Global South-South Development Center project and the China South-South Industrial Cooperation Center project of the United Nations Industrial Development Organization, the 2025 South-South Cooperation Promotion Cross-border E-commerce Development Cooperation and Exchange Conference will be held at the same time. At the same time, the 2025 National Comprehensive Test Zone Exchange Symposium and the 2025 Third National Cross-border E-commerce Industry Association Exchange Meeting will be held to jointly empower the Digital Silk Road.

“Exhibition+Conference” Two Drive

Construct a new pattern of development

The success of Wuzhen Summit in world internet conference has proved the far-reaching influence of high-standard and international industry events on the development of global digital economy. Cross-border e-commerce industry also needs such a platform. The Fair will hold the 2025 China Cross-border E-commerce Conference at the same time, and strive to build the “Wuzhen Summit in world internet conference” of cross-border e-commerce industry.

It is reported that the 2025 China Cross-border E-commerce Conference, which debuted, will take “Ascending to the Global” as the theme of the conference. Jiang Yaoping, former vice minister of the Ministry of Commerce and former vice minister of the Ministry of Information Industry, member of the expert advisory working group of the China Digital Economy Committee of APEC, Huang Yuanpu, an outstanding figure in Hurun’s national innovation, TOP10 figures in the 2024 Hurun Business Influential List, Zhang Qi, a new business architect, and hundreds of industry celebrities will be invited to attend the conference as sharing guests around trends, platforms, AI and so on. At the same time, a heavy annual report on the cross-border e-commerce industry will be released-“Blue Book on the Upgrading and Development of Cross-border E-commerce Exports in China in 2025” to deeply interpret the development history and trends of the cross-border e-commerce industry.

This exhibition will also introduce the new concept of “data exhibition”, create the mode of “digital identity+intelligent recommendation+real-time negotiation”, build a 365-day digital platform for supply and purchase docking and AI intelligent product selection, and “let data run for merchants”. (Fuzhou Evening News reporter Jiang Hai)